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Solterra Strategies

Solterra Strategies is a lifestyle marketing firm based in Paso Robles, California. The company provides strategic business and organizational change management consulting, brand development, public relations, marketing, social media and website strategy. Solterra’s clients demonstrate a unique sense of place relating to food, wine, agriculture, tourism, lifestyle and hospitality.

Big Red Marketing has partnered with Solterra Strategies to provide marketing solutions for clients including Monterey County Vintners & Growers and El Dorado Winery Association.

Services provided by Big Red Marketing in partnership with Solterra Strategies:

  • FAM tour hosting
    • Outreach and coordination of winery member participants
    • Vetting and securing of key media to attend tour
    • Tour coordination, logistics and hosting
  • Monthly public relations activity reporting

Sample Work:
FAM Tour Photo Stream